Jason Bonham

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Friday, May 16, 2003

Letter-writing campaign: We should really spell 'Led Zeppelin' correctly

These comments originally appeared in an edition of the newsletter "On This Day In Led Zeppelin History."

If you have a minute or two to spare, do the following to get a message out about Led Zeppelin. Click here for a Motor Trend article on the new look of Cadillac. All I read was the first paragraph, where Led Zeppelin's name is misspelled. Click on the author's name, Thomas Voehringer, and you'll be taken to a page featuring his biography. At the bottom of that page, click on "Contact Us," and you'll be taken to a feedback form. At the top, choose "Truck Trend Editors" as the destination, fill in as much or as little of your contact information as you want below, and for the comments enter some text like the following:
"Art Director Thomas Voehringer made a comment on 'Led Zepplin's back catalogue' in a May 15 article on the new look of Cadillac. If Thomas were really familiar with this rock group's back catalogue, he would know that the correct spelling of the band's name is 'Led Zeppelin.'"
You might also want to mention that new CD and DVD releases that will blow him away are just 11 days away. Click "Send Mail," and you've done your service to the band's name!

About the author

Steve "The Lemon" Sauer is a writer and musician based in Boca Raton, Fla., who has dedicated a portion of his life researching the history of rock group Led Zeppelin and monitoring the ongoing careers of the band's surviving members. Although he was barely a year old when Led Zeppelin broke up and it took him until his teen years to appreciate the music, it didn't take long to make up for it.

Steve is currently a contributing writer and consultant for Get the Led Out, a weekly syndicated radio program hosted by Carol Miller and syndicated in 100 U.S. markets including New York and Los Angeles. He also provides content for a Web site associated with the radio show, www.LedZepOnline.com.

In 2007, Steve launched Lemon Squeezings: Led Zeppelin News to cover the lead-up to the band's reunion concert at the end of that year. Since then, he has closely examined every rumor of a followup tour since then, often dispelling or clarifying misinformation perpetrated by the mainstream media. Using his journalistic training, Steve has also uncovered some facts and accounts previously unreported elsewhere.

At age 18, he began publishing On This Day In Led Zeppelin History, a daily newsletter detailing the interactions of members Jimmy Page, Robert Plant, John Bonham, John Paul Jones, and their manager, Peter Grant. The newsletter is located at www.OnThisDayInLedZeppelinHistory.com.

He enjoys uncovering stories and has employed various methods to communicate those stories to Led Zeppelin's vast fan base, utilizing terrestrial radio and the many facets of the Internet: from Usenet newsgroups to plain e-mail and now Facebook and Twitter. Steve also connects with live audiences when performing as a backup vocalist and keyboard player with various bands, including past onstage appearances with three cover or tribute acts performing the music of Led Zeppelin.

Do you have a news tip to share with Steve? Do you have something you would like him to write about? Would you like to book him for a speaking engagement? He can be contacted by e-mail at Steve at LedZeppelinNews.com.

Other Led Zeppelin information from Lemon Squeezings

Lemon Squeezings archive

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